CLToday Fitting Tip of the Month

January 2005

Contact Lenses Today® is edited by Dr. Joseph T. Barr and the staff of Contact Lens Spectrum. This week, CLToday® reaches more than 10,000 readers in 74 countries.

Talking to Patients About the Best Contact Lens Option
It's important to discuss the potential benefits of the best contact lens option with a patient in terms of eye health, comfort, vision and convenience.
Offer a trial wear period and explain the need for follow-up visits. If the contact lens performs to expectations, then dispense and/or release the new prescription, along with any final instructions for use. Otherwise, if no other options are appropriate, reassure the patient. Explain that, while you determined no change to be the best solution for the time being, you'll revisit the issue of new options at his next eye exam.
Presenting the best contact lens option is a great opportunity to create a win-win situation for both your patient's well being and for your practice's image.
-- Ashby Jones, O.D., Ph.D.
San Francisco

ACUVUE ADVANCE™ with HYDRACLEAR: The Eye Care Professional Lens of Choice
A recent survey of 150 Eye Care Professionals who have been fitting ACUVUE ADVANCE™ Brand Contact Lenses with HYDRACLEAR for six months reveals that nearly 2/3 claim ACUVUE ADVANCE™ as their lens of choice when fitting new, current and former lens wearers of all ages. Of these 150 ECPs who participated in a market test on ACUVUE ADVANCE™ with HYDRACLEAR, 63% say it is their top choice for new teen fits; 71% consider ACUVUE ADVANCE™ with HYDRACLEAR their preferred brand for new adult contact lens wearers; 82% choose it as the best brand for cotnact lens drop-outs; and, 87% select the lens over other brands when fitting wearers with comfort concerns.
Offering your patients the opportunity to experience all day comfort with ACUVUE ADVANCE™ will help keep them happy, as well as reduce the likelihood of them joining the 2.7 million patients who drop out of contact lenses each year. Problem solving has moved to problem prevention.
ACUVUE Brand Contact Lenses are indicated for vision correction. Eye problems, including corneal ulcers, can develop. Some wearers may experience mild irritation, itching or discomfort. Lenses should not be prescribed if patients have any eye infection, or experience eye discomfort, excessive tearing, vision changes, redness or other eye problems. Consult the package insert for complete information. Complete information is also available from VISTAKON by calling 1-800-843-2020 or by visiting
ACUVUE, ACUVUE ADVANCE™, HYDRACLEAR and VISTAKON are trademarks of Johnson & Johnson Vision Care, Inc. Copyright JJVCI, 2005.


Report adverse contact lens reactions here: or call (800) FDA-1088.

Access a reporting form for complications you've seen that were a result of contact lenses dispensed without a valid prescription at the Association of Regulatory Boards of Optometry's (ARBO's) Web site: Complete and send the form online or print it out and fax it to (866) 886-6164.

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